Tag Archive for: omnichannel
The race to own customer experience is on! Customer experience research (CXR) is the process of collecting data regarding the experience customers have with a company. As straightforward as it may sound, CXR is a complex equation that goes as deep as the data will allow.
There’s no doubting that COVID-19 has changed customer service forever. BARE shares an excerpt from SiteMinder on the points to take into account to meet guest expectations and achieve full customer satisfaction.
The evolution of technology has left major changes permeating business models and consumer habits in the aftermath of the pandemic. One of the most obvious is the shift to digital. BARE shares an article from El Telégrafo on the omnichannel experience.
For years now, traditional retail stores have been under attack. Consumers love the convenience and selection of shopping online, leaving brick-and-mortar stores to be dubbed a dying breed. But smart brick-and-mortar stores are undergoing a major transformation to keep up with the times. Read more
Successful omnichannel strategies depend on consistent experiences across all interactions.